Incentivize Gifting with Shopify Flow + Giftnote

With Shopify Flow and Giftnote, you can automatically reward gifters, recipients, and loyalty members.

Written By Giftnote Team

Last updated 10 months ago

With Shopify Flow and Giftnote, you can automatically reward gifters, recipients, and loyalty members.

Why do this?

  • Gift orders are 25% higher AOV than self-purchases

  • 74% of gift recipients are new to your brand

  • Cashback/gift card incentives protect margins vs discounting

Supported loyalty apps include: Okendo, LoyaltyLion, Growave, Rivo, Yotpo, Rise.ai, Toki, Influence.io, Smile.io, and others with Flow actions.

You can install Shopify flow for free on the Shopify app store

Flow 1: Reward Gifters with Loyalty Points

Encourage customers to gift more by giving them points once their gift is delivered.

Flow setup e.g

  • Trigger: Order message delivered – Giftnote Gift Messages & Cards

  • Condition: Order total > $100 (or any value you set)

  • Action: Add loyalty points to customer (via your loyalty app)

Tip: Awarding points only after delivery prevents cancelled orders from earning rewards.

Flow 2: Reward Tier Upgrades with a Gift Card

Celebrate milestones in your loyalty program with an automatic gift card.

Flow setup e.g

  • Trigger: Customer tier upgraded (from loyalty app)

  • Action: Issue gift card via Giftnote

  • Value: Choose amount (e.g. $25)

  • Optional: Add a branded message to the Giftnote email

Flow 3: Incentivize Recipients of Sample Products

Turn samples into conversions by sending recipients a gift card to buy the full-size product.

Flow setup e.g

  • Trigger: Order paid – Shopify

  • Condition: Order contains SKU/product tag = sample

  • Action: Issue gift card via Giftnote (to the recipient)

  • Value: e.g $10–$15 toward first purchase

Flow 4: Cashback Campaign Instead of Discounts

Run a cashback-style campaign during BFCM to protect margins and drive repeat sales.

Flow setup e.g

  • Trigger: Order paid – Shopify

  • Condition: Order total > $150

  • Action: Issue gift card via Giftnote (to the purchaser)

  • Value: e.g. $20 gift card

Customers pay full price but return to redeem their card on the next order.

Why These Work

  • Gifters get rewarded for sharing your brand

  • Recipients get an incentive to become paying customers

  • Loyalty milestones feel more valuable

  • Cashback campaigns replace discounts with repeat purchases

Reach out to support@giftnote.com if you need help setting these up!